Our Voice
SRW Blog
A case for community service days
You know what makes you great at advertising? Understanding humans. Wanna know what helps you understand humans? Being around them, helping them, and taking a minute to realize the world is bigger than just you, so you can give back to it. SRW offers its employees (nicknamed “hooligans,” or hoolies for short) one holiday each month, which means that in…
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Mythbusting 101 With a Registered Dietitian: Four Facts You Should Know Before Your Next Grocery Store Trip
The most popular questions I receive as a Registered Dietitian often regard a quest for truth around some tidbit of nutrition information that is trending on social media. I repeat, people want the truth. We are at information overload and the confusion about what is accurate is real. Consumers deserve quality nutrition information and transparency. So let’s set the record…
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Media Relations: 2022 First Half State of the Union
When digital news and social media met a global pandemic, it was like dumping kerosene on a fire burning in the world of traditional journalism. According to Pew Research, 65% of those surveyed say they “rarely or never” receive news from print. Ouch. And with falling readership, newspaper employment fell by 57% to 31,000 between 2008 and 2020. During the…
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Pollution Nutrition: What to Know About 2022’s Next Consumer Diet Trend
The term “pollution nutrition” is a new label for a concept that many scientists have known to be true for quite some time. We all know that air around the globe is polluted every day by several industry sectors including coal, gas, factories, and more. Pollution nutrition refers to how we can fight against the harmful effects of air pollution…
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